Viral Marketing Examples 2020. Not every ad functions the same as a super bowl commercial. The brands that will rise to the top will utilize social media as the powerful communication tool it is and build holistic, viral marketing campaigns around it.
To see off the year, and help you prepare for a bumper 2021, we take a look at some of the best chinese viral marketing campaigns of 2020. Marketing viral marketing is defined as a strategy that is used by organizations to promote a product via existing social networks. A viral marketing campaign should be able to tap into the emotions of the users, especially positive ones like joy and awe.